Name: Sophia Wynn '27
Major: Marketing
Minors: Dance & Studio Arts
What's something you found valuable about your CBA Advantage experience?
Through CBA Advantage, I've attended speaker events that shaped my professional goals and helped me explore the many pathways within marketing. I originally entered LMU as a studio arts major, and even after switching to marketing, I wasn't sure if I wanted to pursue advertising, PR, or something entirely different.
The CBA Advantage program gave me the clarity I needed. Being able to hear from industry professionals has been invaluable. I've found their experiences and advice have inspired me to find my own path in entertainment. Utilizing CBA Advantage has not only expanded my business knowledge but also strengthened my confidence in the future I’m building.
What advice do you have for students as they complete their CBA Advantage requirements?
Try everything and take advantage of the resources available to you. When you explore the asynchronous activities on Suitable, you can find free sign-ups for newsletters and tools like LinkedIn Learning. These are great opportunities to work on professionalism and expand your skill set because they cover such a wide range of topics. This also helps you learn more about industries you may not focus on in your classes, such as the Real Estate Certificate Program or the Wall Street Prep Experience Set Activities.
What was your favorite activity related to CBA Advantage?
My favorite event was the fireside chat with Chris Dilorio from Shondaland! He provided insights into their marketing strategy and partnerships they were working on for Bridgerton, which I really appreciated as someone trying to break into the entertainment industry.
How has CBA Advantage helped you in your academic and/or professional endeavors?
CBA Advantage helped me explore different pathways within marketing, which informed my decision to choose M-School for my marketing concentration. I was able to connect not only with industry speakers but also with fellow students who shared similar interests and ambitions. I've become a more well-rounded and informed student due to taking advantage of the events and activities that CBA Advantage has to offer.