Promotion of Justice Challenge

Students telling the story of business doing good while competing for a chance to win prize money, built skills and experience for their resumes, and having fun!

In 2021, faculty member Jason D'Mello proposed that IBES to create a challenge that would bring students together during the COVID-19 campus shut-downto find stories of companies enaging in positive business practices that were doing good by address issues revolving around social inequality.

For the first round of the competition, teams of 3-4 students were challenged to discover a for-profit company using business as a way to do good. After reseaching and evaluating a business, the teams identified the business practices that had the greatest impact on social justice and equity in the community.

Teams then interviewed and profiled the company for the Promotion of Justice Challenge. Teams used the Appreciative Inquiry methodology to create a narrative about the social justice impact. Five teams were chosen to go onto the final round. The finalists developed that narrative into a short video to showcase the impact of the company's business practices and winners received over $5,000 in total prizes.

Graphic of SDGs 5, 10, and 11

Teams choose a company that has created a positive social justice impact through its business practices in one or more of the three following United Nations Sustainable Development Goals (SDGs) area:

SDG 5: Achieve gender equality and empower all women and girls

SDG 10: Reduce inequality within and among countries

SDG 11: Make cities and human settlements inclusive, safe, resilient and sustainable

 

Winning teams

First Place - Food is Power: Eradicating Food Insecurity One Yard at a Time
$2,500 and appearance on LMU’s “I Hate Your Generation” Podcast

Second Place - Nutritional Facts Not Needed
$1,450

Third Place - Restoring Native Life into Hawaii through Music
$700

Fourth Place - Profit Through Principles
$550

Food is Power: Eradicating Food Insecurity One Yard at a Time
Business: Crop Swap LA

SDG 10 & 11: Uprooting LA’s Food Deserts With Urban Microfarming and Local Economic Development

Steve Howell 
CBA'22
Bio Steve Howell

Faith Nishimura
CBA'23
Bio Faith Nishimura 

Ryan Walker
CBA'22
Bio Ryan Walker 

Tyler Walker
CSE' 24 
Bio Tyler Walker

Nutritional Fact Not Needed
Business: Every Body Eat

SDG 10 & 11: Providing Equal Access to Safe and Healthy Food for People with Restrictions and Allergies

Taylor Garcia
SFTV'23
Bio Taylor Garcia 

Jordyn Pritsker
SFTV'22
Bio Jordyn Pritsker

Saad Salman
SFTV & CSE '23 
 Bio Saad Salman

Restoring Native Life into Hawaii Through Music
Business: Kanile'a ‘Ukulele

SDG 10 & 11: Strengthening and Preserving Native Hawaiian Culture and Sacred Lands Through the Sustainable Creation of Acoustic Instruments.

Caitlin Colina
CBA'22
Bio Caitlin Colina 

 

Isabel Bettina Velasquez
CBA'22
Bio Isabel Bettina Velsquez 

Sammi Su
CBA, BCLA, SFTV '22
Bio Sammi Su 

Alicia Wensley
CBA'22
Bio Alicia Wensley 

Profit Through Principles
Business: Levi Strauss

SDG 10 & 11

Jay Lee
CBA'23
Bio Jay Lee 

Ethan Salmeron
CBA & BCLA'24
Bio Ethan Salmeron

Joshua Stumpe
CBA & BCLA'23 
Bio Joshua Stumpe

Promotion of Justice Showcase: Judge Feedback
Judges Milan Chakraborty, Dr. Manju Ahuja, Michelle Zalabak, Megan Buchter, Mara Ley and Madison LeNoir-Irwin share their feedback on the finalist's videos for the 2021 Promotion of Justice Showcase.

Dr. Manju Ahuja

Professor of Computer Information Systems, University of Louisville

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Megan Buchter

Fowler Center Director, Case Western Reserve University, AIM2Flourish

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Milan Chakraborty

Film Producer, Head of Film Marginal MediaWorks

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Madison Lenoir-Irwin

LMU Student, Sisters in Solidarity, IBES

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Mara Ley

LMU MBA, Net Impact

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Michelle Zalabak

LMU MBA, CBA DEI Commitee

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