Undergraduate Courses

This course examines the role of accountants and the accounting profession in society. Students learn about the history, legal, and ethical responsibilities of the accounting profession. Major ethical theories are introduced and analyzed before applying them to ethical and justice issues that arise in accounting and business practice. Students are encouraged to adopt the objectivity, integrity, and ethical standards necessary to serve society as an accounting professional.

The LMU College of Business Administration aims to "advance knowledge and develop business leaders with moral courage and creative confidence to be a force for good in the global community." This course is a transformational experience for incoming undergraduate students that begins their journey toward a business degree and beyond, focusing on the role of business as a force for good.

This class is an immersive and interactive experience involving major global challenges such as poverty and the environment. It brings out the role of business in addressing these challenges and other broad issues.

There will be a project in which students will design a business plan to launch a product for low-income customers in domestic or international markets while achieving economic, social, and environmental sustainability. 

The course will help students learn that doing good is at the heart of the business rather than corporate social responsibility and involves examining the student's values as it relates to doing good in the professional and personal realms. Additionally, this course will allow students to explore their values relating to doing good in the professional and personal realms and culminates in a poster session.

This course introduces students to international business environments, concepts, and practices. To understand complex issues related to the global economy, students will learn about national and regional differences in political, economic, and socio-cultural systems. Students will study international trade and investment theories and policies, foreign exchange mechanisms and markets, and global strategies in manufacturing, marketing, and human resources management to acquire the skills and knowledge necessary for managing international business operations.

Business Ethics and Sustainability focuses on the interaction and importance of social, political, economic, and environmental forces in business and society. Using the framework of the UN Sustainable Development Goals, students will study the moral responsibility of business for societal and environmental impacts. Emphasis is placed on applying ethical decision models to a variety of stakeholder issues, which will include a substantial investigation into the underlying normative ethical theories and socio-political factors that impact business’ broader responsibilities.

This applied course develops strategic thinking skills to enable managers to position the business to achieve and sustain superior competitive performance. This course addresses strategy design and implementation issues in the complex global economic environment. The course requires students to draw upon and integrate knowledge and skills developed throughout their business education.

The course offers a detailed study of the nature of contracts and their applications in business organizations, personal property, real property, and commercial transactions. A focus will be placed on interpreting the law through existing case studies.

This course focuses on developing knowledge and skills in three key components of international entrepreneurship: initiating entrepreneurial ventures, managing international business transactions, and dealing with multicultural business environments. The course includes a feasibility study of an international small business venture start-up, a case study, and experiential learning.

In this course, students are introduced to social entrepreneurship–the process of using an entrepreneurial mindset and business skills to create innovative approaches to societal problems. The course explores various concepts and examples of social entrepreneurship (not-for-profit and for-profit) through theory and case studies. Moreover, students will utilize their creativity to explore solutions to one or more social problems. A highlight of the course is the formation of student teams for the undertaking of real projects for local companies (for-profit or non-profit organizations). The teams consult with the “client” organizations, develop project proposals, and get hands-on experience through the consulting process. This course is required for Entrepreneurship majors pursuing the Social Entrepreneurship pathway.

Different economic, political, and socio-cultural environments around the world challenge managers with opprotunities and risks. The goal of this course is to help students achieve a general undesrstanding of the international business environment and evaluate the agenda facing managers operating in international business contexts. Students will learn how national economies are intertwined as never before, competition is increasingly global, and firms have become international in their sales, production, investment, financing, and sourcing.

This course provides a comprehensive framework for the development of competitive marketing strategies that achieve organizational objectives and build competitive advantage. It teaches students the fundamentals of strategic analysis and strategy development within the context of the global business environment. The course emphasizes the major analytical, ethical, and strategic frameworks of marketing, as specifically implemented within the complex contemporary conditions of global business relationships and activities. The course incorporates experiential learning, case studies, and a simulation project.

Due to the changing demographics, increasing global business, and technological innovations, the composition of the workforce of today and in the future, will be much more diverse, and the business challenges and opportunities will be unique. The goal of diversity and inclusion in the workplace aims for new faces, differing points of view, life experiences, and cultural values to be seen as attributes that help our social, economic, and government organizations achieve their goals and objectives.

This course will further develop management students' competencies to include leading others. Consistent with our College of Business Administration mission to advance knowledge and develop business leaders with moral courage and creative confidence to be a force for good in the global community, students will identify companies contributing toward meeting the goals identified in the United Nations Sustainable Development Goals. We will explore the role of effective management in bringing together the efforts, insight, and talent of multiple parties to meet ambitious goals.

The industrial revolution heralded the beginning of the Anthropocene Era-a new era dominated and shaped by humans. During this era, humans have expanded their geographic reach, lifespans, and intellectual and creative abilities far beyond what was previously imaginable. However, the cost of this expansion to the rest of the community of life on Earth and, ultimately, humans themselves-has been devastating. This course is designed to provide an in-depth examination of the problems currently facing the natural environment, how human industrial activity contributes to those problems, and how both private organizations (firms and NGOs) and governments can work to solve those problems. In the first part of the course, we will frame the issues through the lens of environmental philosophy and economics. Then we will move to specific environmental problems, examining their causes and effects. Finally, we will turn to potential solutions from science, policy, and industry perspectives. For each of these issues, we will discuss potential impacts on and responses from private organizations, including the current state of scholarly and practitioner understanding of how to capitalize on solving environmental problems.

This capstone course has a global focus and an Applied Management Project (AMP). For this project, we will learn about the distinct role of management in global business. Global leaders are distinguished from their local counterparts based upon their global work experience, global business knowledge, cross-cultural competencies, and global mindset.

Different economic, political, and socio-cultural environments around the world challenge managers with opportunities and risks. The goal of this course is to help students achieve a general understanding of the international business environment and evaluate the agenda facing managers operating in international business contexts. Students will learn how national economies are intertwined as never before, competition is increasingly global, and firms have become international in their sales, production, investment, financing, and sourcing.

This collaborative course examines what constitutes “effective” leadership across cultures, how to be an inclusive leader, and how to lead diverse groups. Students will be asked to describe leadership in particular cultures based on their research and/or personal experiences. The goal is to prepare students for leadership assignments outside their native countries and/or in cross-cultural teams.

This course explores cross-disciplinary theory and practice of sustainability within a global context, with an emphasis on East Asia. This course includes a two-week tour abroad to enrich student learning through direct international experience.

This course is designed to enable students to develop customer insights through learning about customer behavior and conducting marketing research. It will bring together two large areas of marketing, drawing from bodies of knowledge in customer behavior and marketing research, encompassing theory and method. The customer journey from awareness and learning to decision-making, consumption, and disposal will be covered. Individual, household and organizational customer behavior will be covered in the course. Emphasis will be placed on gaining insights about customers and the marketplace through incorporating marketing research methods, including qualitative and quantitative methods, in conducting survey design, causal effects, and relationship testing. Developing insights about consumers globally within the context of global environments will also be integrated into the course.

Using real-world, project-based, experiential learning, this course presents an in-depth interdisciplinary exploration of diverse consumer markets and societal transformation in the marketplace using real-world, project-based, experiential learning. Emphasis is placed on consumer insights, brand strategy, and consumer experience. Content will include a comparative examination and analysis of the consumer experience across inter-group differences, including ethnicity, age, gender, sexual orientation, religion, and culture. Importantly, the course will explore the many differences and subgroups within each larger group, the hazards of conceptualizing groups as homogeneous entities, and how these groups interface with society via the marketplace.

This course will immerse students in the fast-changing world of the advertising and branding industry through on-campus and off-campus exposure to industry professionals and real-life branding and advertising challenges. Throughout the course, students will work with and learn from professionals in the thriving creative and tech community. Course emphasis is on developing students' creativity, collaboration, critical thinking, and communication skills. The sessions cover advertising agency structure, the creative process, brand planning, media planning and strategy, the user experience, online and social media, presentation skills, and content creation.

This course aims to immerse students into the broad expanse of world and United States history from the perspective of business, commerce, and what some people call "capitalism." In this immersion process, we will discuss the history and practice of business within the context of the specific policy and the social, cultural, economic, and religious environments which cultivated these outcomes. The span of this exploration will cover more than 2,000 years. It will include the history of barter, exchange, currency, slavery, the emergence of global trade, and various forms of government policy and structure (both past and present) related to economic theory and practice.

This course provides a comprehensive framework for the development of competitive marketing strategies that achieve organizational objectives and build competitive advantage. It teaches students the fundamentals of strategic analysis and strategy development within the context of the global business environment. The course emphasizes the major analytical, ethical, and strategic frameworks of marketing, as specifically implemented within the complex contemporary conditions of global business relationships and activities. The course incorporates experiential learning, case studies, and a simulation project.

There is an increasing desire and need for enterprises to more clearly link marketing activities to financial returns and other broader performance measures, such as sustainability and quality of life. Doing so requires technical and analytic capabilities and new cross-functional platforms, business routines, organizational structures, and planning processes. By developing such competencies, business enterprises will be positioned to make decisions that reflect the "voice of the consumer/customer" and lead to improved short- and long-term financial performance and other elements of the triple bottom line, such as sustainability and quality of life. This course explores how (and why) the functions of Marketing, Insights/Analytics, Finance, and IT can work together to achieve improved business and societal results.