Be sure to read the details first before proceeding.
The applications for the Fall 2026 cohort are due by Sunday, April 12th, 2026 at 12 pm (noon) PST.
Please email mschool@lmu.edu with any questions.
Important
- This application does not allow you to save your work, you must start and finish the session in order for your application to be submitted.
- Be sure to complete your application by clicking through to the screen that says "your response has been recorded.
- Your M-School application will include the following: 1) current resume, 2) GPA, 3) focus area preference, and 4) a one-minute video case study submission (see below for details)
Fall 2026 Video Case Study Prompt
For your 2026 M-School Application, create a single one-minute video that contains two parts:
Part 1: 30-second -- Public Service Announcement Video to Disrupt the Doomscroll Spiral.
Create a 30-second video piece that helps people recognize doomscrolling and switch to something else.
The purpose of Part 1 is to allow you to flex your strategic and creative muscles.
Part 2: 30-second -- Get to Know You and How You Think
Include a 30-second clip of you explaining why you recommended what you recommended in your PSA.
The purpose of Part 2 is to get to know you and how you think and analyze a problem.
What we’re looking for:
- Unique & Unexpected: your entire submission should not only be strategic and analytical, but unique and unexpected as well.
- Culturally Relevant: your content should be relevant and appeal to Gen Z audience, and this should inform your tone and creative style.
- Showcase your Personality: show us your personality…avoid being boring and cookie cutter.
In sum:
For your M-School application, you will turn in a single 1-minute video link with two parts: a) the 30-second PSA and b) a 30-second “get to know you” video. Submit a single YouTube, Vimeo or Google Drive url link (unlisted is ok, no password protected) with both video components attached for your M-School application.
Application Form
If taking the entire four-course curriculum isn't in the cards, but you'd like to be considered for taking one-off elective courses (space is very limited, no guarantees) email your desired course and latest resume to mschool@lmu.edu.