Be sure to read the details first before proceeding.

The applications for the Fall 2026 cohort are due by Sunday, April 12th, 2026 at 12 pm (noon) PST.

Please email mschool@lmu.edu with any questions.

Important

  1. This application does not allow you to save your work, you must start and finish the session in order for your application to be submitted.
  2. Be sure to complete your application by clicking through to the screen that says "your response has been recorded.
  3. Your M-School application will include the following: 1) current resume, 2) GPA, 3) focus area preference, and 4) a one-minute video case study submission (see below for details)

Fall 2026 Video Case Study Prompt

For your 2026 M-School Application, create a single one-minute video that contains two parts:  

Part 1: 30-second -- Public Service Announcement Video to Disrupt the Doomscroll Spiral.

Create a 30-second video piece that helps people recognize doomscrolling and switch to something else. 

The purpose of Part 1 is to allow you to flex your strategic and creative muscles.

Part 2: 30-second -- Get to Know You and How You Think

Include a 30-second clip of you explaining why you recommended what you recommended in your PSA.

The purpose of Part 2 is to get to know you and how you think and analyze a problem. 

What we’re looking for:

  • Unique & Unexpected: your entire submission should not only be strategic and analytical, but unique and unexpected as well.
  • Culturally Relevant: your content should be relevant and appeal to Gen Z audience, and this should inform your tone and creative style.
  • Showcase your Personality: show us your personality…avoid being boring and cookie cutter.

In sum:

For your M-School application, you will turn in a single 1-minute video link with two parts: a) the 30-second PSA and b) a 30-second “get to know you” video. Submit a single YouTube, Vimeo or Google Drive url link (unlisted is ok, no password protected) with both video components attached for your M-School application.

Application Form

If taking the entire four-course curriculum isn't in the cards, but you'd like to be considered for taking one-off elective courses (space is very limited, no guarantees) email your desired course and latest resume to mschool@lmu.edu.