The LMU CIBE invites full-time LMU faculty to submit scholarly research or an internationalized curriculum development proposal on issues related to enhancing the global competitiveness of U.S. companies and/or industries.

See proposal guidelines here. To view working papers, select PDFs below.

Submit proposals here.

Research Awarded

“A Predictive Model of Public Good in the Online Global Fundraising Market: A Comparative Study of United States vs. United Kingdom”  
Aidin Namin, Ph.D., Associate Professor, Marketing Analytics

“Marketing (Anti-)Colorism in East Asia”
Julian Saint Clair, Ph.D., Associate Professor, Marketing
View PDF

“Enhancing Sustainability in Domains of Generic and Domain-Specific Marketplace Literacy and Interventions in Health-Care and Agriculture”
Madhu Viswanathan, Ph.D., Professor, Marketing 

"Benign Envy, Malicious Envy, and Hate: Consumer Reactions to 'Bad' Adopters of Global Luxury Brands"
Sijun Wang, Ph.D., Professor, Marketing

"A Global Pandemic Tragedy: The World’s Largest Durable Goods Industry on the Edge"
Aidin Namin, Ph.D., Associate Professor, Marketing Analytics
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"Contextualizing the Global Phenomenon of Fear of Missing Out (FOMO) in the Digital Age"
Myla Bui, Ph.D., Professor, Marketing
My (Myla) Bui, Anjala S. Krishen, Eda Anlamlier, Orie Berezan (2022), "Fear of missing out in the digital age: The role of social media satisfaction and advertising engagement" Psychology & Marketing, Volume39, Issue4, April 2022, 683-693

"Moral Disengagement Mechanisms in Consumer Coping with Animosity Associated with Desirable Foreign Brands"
Sijun Wang, Ph.D., Professor, Marketing

"Supernational institutions and foreign location strategy in Africa"
Yamlaksira Getachew, Ph.D., Assistant Professor, Management

"Testing personal initiative (PI) training among "underdog" entrepreneurs in the United States"
Alexander Glosenberg, Ph.D., Associate Professor, Management
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"Linking Foreign Direct Investment and innovation in urban innovation ecosystems"
Sohvi Heaton, Ph.D., Assistant Professor, Management
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"Understanding Global Cybersecurity: Imperatives for Individuals, Societies, and Organizations"
Robert Koepp, Lecturer, Management

"War and Peace: The Effect of Trade War (De-) Escalation on Identity-Based Consumer Behavior"
Julian Saint Clair, Ph.D., Associate Professor, Marketing
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Curriculum Development Awarded

International Business Venturing and Socio-Economic Development 
Anatoly Zhuplev, Ph.D., Professor, Management

Critical Global Management Studies
Ingrid Greene, Clinical Assistant Professor, Management

Chinese Business Language
Yu Li, Ph.D., Professor, Modern Languages and Literatures

Cyber Security in Global Business
Mehrdad Sharbaf, Ph.D., Senior Lecturer, Information Systems and Business Analytics

French Business Language (French for the Film Industry / LeFrançais de l’industrie cinématographique)
Veronique Flambard-Weisbart, Ph.D., Professor and Chair, Department of Modern Languages and Literatures

Incorporating Global Sustainability into the Curriculum Through Virtual Immersion
Madhu Viswanathan, Ph.D., Professor, Marketing

Korean Business Language
Jennifer Lee, Lecturer, Management