• Dong Chen, Ph.D., was interviewed by a journalist from Los Angeles Magazine for an article about Chinese investors in the Los Angeles area. Click here to read the full article.
  • Fred Kiesner, Ph.D., professor of entrepreneurship, was profiled in the April 28th issue of the Daily Breeze in an article titled "Teacher of Millionaires." The profile recapped his dedication and commitment to young people and LMU, having inspired so many to pursue their dreams. Click here to access the article.
  • Yongsun Paik, Ph.D., Director of the Center for Asian Business, was interviewed by Nicholas Varchaver, Assistant Managing Editor of Fortune magazine and quoted in the chapter, "Why Samsung pays its stars to goof off," from the book titled "The Greatest Business Decisions of All Time," published by Fortune Books.  
  • Andy Rohm, Ph.D., professor of marketing, was featured in an article on espnW on the increase in Super Bowl ads targeting women. Click here to access the article. Rohm also appeared on a radio broadcast called Purse Strings discussing the same topic. Click here to access the replay.
  • Myla Bui, Ph.D., professor of marketing, was featured in the Winter 2013 issue of LMU Magazine discussing her latest research on consumer decision-making, including how health labels, product design, packaging and social environments influence consumer choices. Click here to access the article.
  • Laurel Franzen, Ph.D., professor of accounting, was featured in the Financial Times on January 2, 2013. Her recent paper, titled "Bringing leased assets onto the balance sheet," was cited in The Lex Column along with a corresponding graph. Click here to access the article.
  • David Stewart, Ph.D., professor of marketing, was quoted in USA Today on December 18th in an article titled "VW returns to Super Bowl, mum on ad content." In the article, Stewart gives his expert opinion on whether VW should continue featuring dogs and kids in its new ad, set to debut during February's Superbowl. Click here to access the article.
  • David Stewart, Ph.D., professor of marketing, was quoted in The Press-Enterprise on December 5th in an article titled "Tesco Looking to Sell Fresh & Easy." In the article, Stewart discusses how consumers tend to be creatures of habit and have grown used to full-service grocery stores, which is one of the reasons why Fresh & Easy hasn't succeeded. Click here to access the article.
  • Andy Rohm, Ph.D., professor of marketing, appeared on 89.3 KPCC radio station on December 5th to discuss gender roles and stereotyping in advertising. Click here to hear the audio replay of the conversation.
  • David Stewart, Ph.D., professor of marketing, was quoted in The Desert Sun, the local newspaper for Palm Springs, on November 14 in an article titled "The Road Warrior: Gas prices not expected to increase." In the article, Stewart discusses his reasons why he doesn't expect the price of gas to rise. Click here to access the article.
  • Alan Hogenauer, Ph.D., professor of marketing, was featured in an article that published in The Sun, the local newspaper for San Bernardino and the Inland Empire, on October 29, 2012 discussing how the airline industry was affected by Hurricane Sandy. Click here to access the article.
  • Ellen Ensher, Ph.D., professor of management and human resources, was featured in an article that published in the November 2012 issue of Avionics News. In the article, titled "Outside Insight: How to Grow with a Mentor," Ensher discusses some of the benefits of mentoring. Click here to access the article, beginning on page 52.
  • David Stewart, Ph.D., professor of marketing, participated in a live interview on KPCC radio on October 23, 2012 on energy drinks in general and Monster more specifically. The interview focused on the consumer behavior, advertising and regulation of energy drinks in the wake of the reported deaths linked to Monster. Click here to access a replay of the interview.
  • David Stewart, Ph.D., professor of marketing, was quoted in a USA Today article on October 17, 2012 titled "Despite big fine, Samsung shows assertive stance." In the article, he discusses the comparative advertising method Samsung used to differentiate itself from main competitor Apple. Click here to access the article.
  • Ellen Ensher, Ph.D., professor of management and human resources, was featured in an article that published in the University of Phoenix alumni magazine, Phoenix Focus titled "A CEO's Secret Weapon." In the article, Ensher discusses some of the benefits of mentoring. Click here to access the article.
  • Alan Hogenauer, Ph.D., professor of marketing, was featured in an article that published in LMU Magazine on September 18, 2012 that highlighted his global excursions and revealed what sparked his passion for traveling. Click here to access the article.
  • Thomas White, Ph.D., Hilton Chair in Business Ethics, was featured in a New York Times article on September 21, 2012 titled "Doing the Right Thing, Whatever That Is." In the article, he discusses the moral dilemma people face when unethical behavior occurs in the workplace and how to get through it. Click here to access the article.
  • David Stewart, Ph.D., professor of marketing, was quoted in a USA Today article on September 20, 2012 titled "New car ads play up relationships, play down hard sell." In the article, he discusses new ad campaigns by Honda and Volkswagen that emphasize consumer's emotions and relationships rather than a car’s physical attributes. Click here to access the article.
  • The CBA's new mSchool: The Institute for Modern Marketing at LMU | LA was featured in an online article by Creativity titled “L.A. Gets a New Ad School.” Andrew Rohm, Ph.D. was quoted several times in the piece explaining the objective of the program and some of its unique components. Click here to access the article which published on August 30, 2012. It was also mentioned in The New York Times' "News from the Advertising Industry" listing on September 9, 2012.
  • Robert Winsor, Ph.D., professor of marketing, particpated in a live interview on 89.3 KPCC radio station on July 23 discussing the Chick-Fil-A anti-gay-marriage controversy. Click here for the audio replay of the conversation.
  • Alan Hogenauer, Ph.D., professor of marketing, was featured on the cover of the Daily Breeze in an article highlighting his extensive travel experiences, making him the 15th most-traveled person in the world. Click here to access the article which published on July 13, 2012.
  • Mahmoud Nourayi, Ph.D., chair of the accounting department, was mentioned for his award in Accounting Today. Mahmoud was co-recipient of the 2012 Outstanding Educators of the Year award presented by the California Society of CPAs. Click here to access the article.
  • Andy Rohm, Ph.D., professor of marketing, appeared on 89.3 KPCC radio station to discuss Facebook and its challenges to become more prominent in advertising. Click here to hear the audio replay of the conversation.
  • Thomas White, Ph.D., Hilton Chair in Business Ethics, recently participated on a panel at the American Association for the Advancement of Science that discussed the Declaration of Rights for Cetaceans. It got significant international press coverage. Dr. White was interviewed by a variety of journalists (some print, some radio) from Hungary, England, Ireland, U.S., Canada, Brazil and Australia. Click here to access an article that published in The Economist on February 25, 2012.
  • Andy Rohm, Ph.D., professor of marketing, appeared on Fox 11 News Weekend on February 5, 2012 alongside USC marketing professor Ira Kalb for a segment on Super Bowl advertisements. Rohm discussed his favorite and least favorite ad and what qualities make a TV ad effective to audiences. Click here to view the TV spot. 
  • Thomas White, Ph.D., Hilton Chair in Business Ethics, published an article for the Australian Broadcasting Corporation (ABC) on January 16, 2012 titled "Whales are people too." In the article, White responds to the scientific evidence that capacities once thought to be unique to humans are also shared by whales and dolphins. Click here to access the article.
  • Ellen Ensher, Ph.D., professor of management and human resources, was featured in a USA Today article on December 14, 2011 titled "How to find the perfect mentor." In the article, Ensher offers tips on how to conduct a search for a mentor which can often lead to workplace success. Click here to access the article.
  • David Choi, Ph.D., professor of entrepreneurship, was featured in the November 2011 issue of the California Financial Times. Choi participated in a Q&A with Editor-in-Chief Marvin Mills for his Beachside Chat column, which allows readers to gain unique personal insights from individuals who embody the spirit of California opportunity. Choi reveals a few of the core principles he teaches at LMU, common entrepreneurial missteps and how the California economy can get back on track. Click here to access the article.
  • George Dasaro, professor of accounting, wrote an article that published in the November 2011 issue of Practical Tax Strategies titled "Tax Planning Strategies for Estate and Gift Taxes." In the article, Dasaro discusses the various estate planning strategies that can be employed to reduce the impact of estate and gift taxes on the transfer of assets to future generations. Article is only available in print.